Why are my website statistics not matched with yours?


By Lukas Coinverti

updated 16 days ago

In some isolated instances there may be times when our ad does not load, here are a few notes as to why this might be the case:

  • When traffic comes from a mobile device, the desktop ad will not be displayed – on average this is between 20% and 35% of visitors.
  • The site visitor is using a browser extension, software or another program to prevent ads – this can be as high as 40% of users.
  • The website or company limits have been reached and there is simply nothing to display.

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